Resources

Below are some resources from previous speaking engagements or that relate to my latest book, ‘Digital Marketing Strategy: An integrated approach to online marketing

Speaking presentations

Integrating Your Digital Strategy

SEO is dead

Building a digital strategy in 2016

Digital transformation in 2017

The data of digital marketing

The evolution of content marketing

What is digital marketing

The Book

Quick Tips: The Foundations of your digital strategy

Quick Tips: The Channels of your digital strategy

Quick Tips: The Principles of your digital strategy

A digital marketing strategy template

Budget and forecasting Excel template

Videos

How to develop a robust digital strategy

An integrated approach to digital

Content and context in digital

CMO Event – integrating your strategy

Oystercatchers Club – Transformation (short)

Oystercatchers Club – Transformation (long)

CMO Event 2016 – Building a digital strategy